
3 April 2026•1 min read

About

Chit MayMay is Myanmar’s first digital parenting hub by DKMads, offering localized child development guidance and expert support to digital parenting for local families.
Industry
Entertainment
Company Size
Enterprise
Location
Yangon, Myanmar
Before Chit MayMay was launched, parents in Myanmar faced several difficult hurdles. There was a major lack of high-quality parenting resources available in the Myanmar language, making it hard for families to find reliable information. Most advice was scattered across different places, and there was no single, trusted platform for culturally relevant guidance on child development. Additionally, many parents felt socially isolated and lacked a digital community where they could share experiences. Accessing professional medical or psychological advice from pediatricians and experts was also a challenge for many families.
To bridge the gap between traditional parenting and modern technology, DKMads engineered a multi-faceted digital ecosystem. We created a massive library of educational content, including "Real Mother" expert interviews, "Doctor Programs" for health guides, and even cooking shows with healthy recipes. For the children, we developed engaging animations, story videos, and interactive comic books.
To make learning fun, the platform also includes age-appropriate brain development games and educational puzzles designed specifically for local kids. Engagement was further boosted by partnering with famous local actors to produce family drama series that resonate with Myanmar audiences. We also focused on building a strong community by developing localized chat groups where mothers can connect and support one another. On the technical side, the app was built using Flutter to ensure it is fast and easy to use. It features a personalized experience with "Like & Save" functions, offline access, and a custom content management system (CMS) that allows for the seamless delivery of new videos and tips every day.
Impact & User Stories Many moms use Google to learn about their baby's health, BMI, milestones, baby-led weaning, and more. Today, as a fellow mom, I want to share an app that can help you avoid all that Googling. It’s called Chit MayMay💜. This app has seven main sections: 1️⃣ Daily Articles 2️⃣ Raising Emotionally Resilient Generations 3️⃣ Doctor's Corner 4️⃣ Knowledge for Moms 5️⃣ Comic World 6️⃣ Champion Kids 7️⃣ Educational Stories For busy moms, just reading the daily articles in this app can make it an invaluable companion.
As my little Clover approaches the terrible twos and becomes more active, I find myself relying on this app for support. 🍀 I don’t allow Clover and San any screen time because her eyes are still developing. The discussions among moms about screen time and early childhood education have been really helpful for us. 🍀 Since Clover and San used to be quite fussy but now eat everything we cook, thanks to her grandparents' patience, I turn to the recipe section in Chit May May for new meal ideas when I run out. It’s so handy! 🍀 Another great feature is the story section. They love bedtime stories, and this app is a big help for me in telling them. 🍀 With the Doctor's section moms can find all the health information they need for their babies without worrying. Overall, Chit May May is an essential app for every mom.💜
★ ★ ★ ★ ★Thae Zar Ne Win ( Mother of Two )
From pregnancy to after your baby is born 🤱, everything is new and exciting for moms. During pregnancy, you constantly worry about whether your baby is healthy and developing well. You have to be careful about your activities and habits. After birth, the worry continues – even when the baby is peacefully sleeping, you check to make sure they're still breathing. 😁 (As a first-time mom, I was especially anxious, always on edge 😅). That’s why I highly recommend downloading the Chit May May app. It’s incredibly useful and packed with information to ease your worries and keep you well-informed. The app offers a wealth of knowledge about everything related to babies. With so many interesting articles to read, you'll become a more confident and knowledgeable mom in no time. ♥️
★ ★ ★ ★ ★ Thiri Htar ( Expecting Mother )
My little one loves bedtime stories, but I’m not very good at telling them. We used to struggle every night until I found this amazing parenting app that made things so much easier. The app, called Chit May May, is perfect for moms like me who aren’t great at storytelling. It has short, engaging stories for kids that you can just play at bedtime. There are also fascinating comics you can read together. The app includes educational videos for kids and daily articles with great parenting tips for moms. There’s even a section with health advice from doctors to ensure your child's well-being. It offers easy, nutritious recipes and fun handmade craft ideas. The free version includes plenty of videos, but if you want even more content, there’s a Premium Version available. This app is incredibly useful, especially for new moms. Chit May May is packed with features for both mothers and children.
★ ★ ★ ★ ★ HTOO DARLI WINE ( New Mother )
Chit MayMay has successfully transformed the parenting landscape in Myanmar by providing comprehensive, culturally relevant support through mobile technology. By filling a crucial gap in localized resources, it has set a new standard for educational family applications. At DKMads, we continue to evolve the platform to meet the growing needs of Myanmar's digital parenting community.